Makeup - Featured Products

  • portrait

    Stand Up Tubing Mascara - Black

    £14
    £14

    Lengthening and defining tubing mascara for lashes that last all day long.

  • portrait

    Everyday Natural Palette Edit

    £35
    £35

    Your go-to Eyeshadow and Cheeky Smile pods for an everyday, natural makeup look. Comes with the indu customisable palette and a mirror.
  • portrait

    Mirror Glaze Lip Gloss - Aura

    £14
    £14

    A high shine lip gloss available in three long-wearing, universal shades that give a soft and hydrated finish without any stickiness.

  • portrait

    LiquidEyes - Trio

    £27
    £27

    Get all three 3 universally flattering, smudge-proof shades of LiquidEyes at a discounted price, normally £30
  • portrait

    Light Beam Highlighter

    £8
    £8

    A cream-to-powder highlighter to add dimension and glow.
  • portrait

    Eyeshadow - Golden Hour

    £8
    £8

    Soft Shimmer Eyeshadow
  • Cheeky Smile - Sunset Peach

    Cheeky Smile - Sunset Peach

    £12
    £12

    Creamy lip & cheek tint with a soft-focus, sheen of buildable colour.
  • Sun Beam Bronzer - Medium

    Sun Beam Bronzer - Medium

    £12
    £12

    Velvet-touch, matte bronzing powder for a natural, warm colour.

  • but wait there's more....

  • but wait there's more....

  • but wait there's more....

  • but wait there's more....

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    Colourless Collection

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Always for teen, always with teens

We collaborated with teens from day one, involving them in every step of building indu, from product design through to social media plans. Our committee will always be the beating heart of our brand.

Learn more about our committee.

Learn more